So overall, customer reviews stay posted and are visible for all customers to see. Google has not stated how relevancy is determined, but studies have found that date, length, locality, product/service specifics, and keywords may be deciding factors, as opposed to review likes, business owner replies, or whether the review is positive or negative. So all Google reviews for a business can be viewed publicly - no matter how old.Īlso, a business’s review listing on Google is automatically filtered by the “Most relevant” (but you can change the sort order by “Newest”, “Oldest”, etc).

On any Google Business Profile found on Google, clicking on “Google reviews” or “View all Google Reviews” pulls up that business’s reviews, which can be continuously scrolled. The upfront answer is that Google reviews do not expire, so any customer reviews you receive will remain posted online (unless you’re able to get them removed - more on this below). If neither of those applies to you, you might just want to keep the hard-earned reviews and star rating your business has obtained… which also begs the question:Įither way, this guide has all the answers you are looking for.įind out whether Google reviews expire, along with how to get more reviews on Google and how to improve your Google star rating. On the opposite end, you’d rather not have customers notice your negative reviews. Naturally, you want your positive reviews to stay posted so that customers will see them. Curious to know how long Google reviews stay posted? Whether your concern is about negative reviews or positive reviews, it’s an area worth looking into.

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